Archive for December, 2009

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There’s something a little extra special about getting a holiday card directly from its creator. Not only does it reflect their personality, but you can also count on it being a limited edition. Geoff Wagner, a design colleague, designs his holiday cards and it’s exciting to receive the little envelope and wonder: “What has he come up with this year?” (See below)

Graphic designer David Riofrio had his holiday card letter-pressed at a local printer. It was such a treat to get this unusual card, with its thick creamy paper and textured design. (Below)

In the current economic climate, it is difficult for companies to justify printing their own cards. Chronicle Books went green this year with a clever and festive digital holiday card, also designed by Geoff Wagner. The card is animated to reveal free recipes, craft projects, and fun excerpts from our books. But the rarity of a printed company card might give more of an impression. Bellow is Dwell Magazine‘s holiday card, with smart foil stamping on black paper.

I love getting holiday cards from illustrators, as they often display quirky new takes on holiday themes. I can only assume that the cat in the card below by Gemma Correll is singing: Glory, glory, hallelujah.

You don’t have to be a designer or an illustrator to make your own holiday card. As the book DIY—Design It Yourself suggests, it’s mostly about having a unique idea and finding a way to parlay it onto paper creatively (i.e., cut paper, rubber stamps, etc.). I approach making cards like baking holiday cookies, with Charlie Brown music and card stock instead of dough.

Suzanne LaGasa
Designer

Tell us what you think of this recipe–does it make you want to try it? Or have you tried it out and have some insight to offer? Enter to win a copy of the book by leaving a comment letting us know!

Panforte Margherita

My love for gingerbread has taken me on many culinary journeys. Most recently, it has led me to this celebrated confection from Siena, Italy. Panforte (literally “strong bread”), like its close relation pan pepato (literally “peppered/spiced bread”), is quite different from American molasses-based gingerbread cake. It is actually more akin to a dense fruitcake, flavored as it is with nuts, dried fruit, honey, caramelized sugar, and spices. Panforte is most often baked in large rounds, varying from 1/2 inch to about 1 1/2 inches thick, and then cut into thin wedges. In Siena, it is served (especially at Christmas) as a snack or dessert with a sweet wine, such as vin santo.

My version includes ingredients commonly found in panforte Margherita, such as honey, orange zest, and almonds, but I have also added some of my own favorites: hazelnuts, walnuts, dried cranberries, and dried apricots. Enjoy slices of this colorful, chewy confection alone or with a cheese course. To make your Sienese experience complete, pair the panforte with a glass of vin santo or other luscious dessert wine.

Makes one 8-inch panforte

3/4 cup all-purpose flour
1/4 teaspoon salt
1 teaspoon ground cinnamon
1/2 teaspoon ground ginger
1/2 teaspoon ground coriander
1/4 teaspoon ground allspice
1/8 teaspoon ground cloves
1 cup almonds, toasted and coarsely chopped
1/2 cup hazelnuts, toasted, skinned, and coarsely chopped
1/2 cup walnuts, toasted and coarsely chopped
1 cup lightly packed dried pitted apricots, coarsely chopped
1 cup dark raisins
3/4 cup dried cranberries
1/4 cup chopped candied orange peel
2 tablespoons chopped candied citron
3/4 cup sugar
3/4 cup honey
1/4 cup water
Confectioners’ sugar for dusting

Position a rack in the middle of the oven and preheat the oven to 300ºF. Butter an 8-by-2-inch nonstick springform pan and line the bottom with a round of parchment paper. (A nonstick pan is important here.)

Whisk together the flour, salt, cinnamon, ginger, coriander, allspice, and cloves in a large bowl. Add the almonds, hazelnuts, walnuts, dried apricots, raisins, dried cranberries, and the candied orange peel and citron, stirring to coat them evenly with the dry ingredients.

Combine the sugar, honey, and water in a small saucepan and cook over medium heat, stirring occasionally, until the sugar and honey have dissolved. Bring to a boil, place a candy thermometer in the mixture, and continue to cook, without stirring, to 238ºF (soft-ball stage), 10 to 15 minutes.

Remove the cooked sugar from the heat, immediately pour it over the nut and fruit mixture, and stir until the ingredients are well combined. The batter will be very sticky and thick.

Scrape the batter into the prepared pan and, using a heat-proof spatula or your fingers, spread it evenly in the pan, pressing firmly. (If you use your fingers, you might want to wet them with cold water, before you start spreading the dough, to prevent them from sticking.) Wrap the pan with a parchment collar that rises about 3 inches above the pan and secure with kitchen twine.

Set the filled pan on a baking sheet and bake the panforte for 1 hour to 1 hour and 10 minutes, or until it is puffed and dark golden brown. Set the panforte on a wire rack to cool completely in the pan. When it has cooled, carefully remove the sides of the springform pan and slide the panforte off of the bottom of the pan.

Dust the panforte with confectioners’ sugar and cut it into thin wedges, if serving immediately. Alternatively, omit the dusting of sugar, keep the panforte whole, and store it for at least several days, as it improves with age. To store the panforte for more than a few days, wrap it in plastic wrap and set in a cool area or in the refrigerator for at least 3 days and up to 1 month. Dust with confectioners’ sugar before serving.

These days, pastry shops throughout Siena and Tuscany prepare many varieties of panforte. Panforte Margherita, however, remains one of the most traditional versions. Allegedly named for Queen Margherita (yes, same as the pizza) in the late nineteenth century, this confection calls for a flavorful combination of almonds, candied citrus, candied citron, honey, and a variety of spices, including cinnamon, allspice, ginger, and coriander. A generous dusting of confectioners’ sugar adds an elegant final flourish.

Purchase Gingerbread.

Click here for more great recipes.

Peter Perez
Senior Marketing Manager

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Looking for (very) last minute holiday gift ideas? A creative bunch of Chronicle designers are here to help. Take a little peek at what’s on their give and wish lists!

Senior Designer Brooke is into stuff made of felt. She has her eye on these items…

Book Box from Etcetera Store (left)

Seat Slice by Lene Frantzen (right)
“These seat slices would look so cute on a wooden chair” – Brooke.

Various felt products by Josh Jakus.
“This SF based architect designs some really fun and beautiful felt products.”

Design Director Vanessa would be a chef if she weren’t so good at designing. Looks like the lucky people on her list will be receiving a homemade dry rub mix from her cookbook… or a calligraphic chocolate mousse? She’s also getting herself a nice little type game for her iPhone.

The Meat Club Cookbook: For Gals Who Love Their Meat!

Sweet Treats: A Typographical Cookbook. (left)

The Font Game. (right)

Suzanne, an avid Design Desk blogger, would like to give this T-shirt to stress cases because the illustration is done by an illustrator she loves.

Pocketo Take it Easy! Shirt illustrated by Marcus Oakley. (left)

And she would love to get this book, the sequel to A Year of Mornings because she loves the blog.
3191: Evenings (right)

Geoff, one of our marketing designers, recommends this T-shirt. Such a clever use of typography. I love this!

I Am Californian For Equal Rights T-shirt

One of our design fellows, Supriya, found this witty design-y gift.

Photoshop Magnet

Senior Designer Michael, a Christmas celebrator extraordinaire, recommends this DVD as he considers it to be of the HIGHEST value. This is why, in his own words:

“It’s an internet classic; an 80’s “lifestyle” video filled with ridiculous fashion, decorating, and “glamour tips.” It’s a cult classic that has been parodied, remade, and is quoted by legions of adoring fans. It belongs in the library of any designer who works with pop culture, or anyone who appreciates beautiful women who love to talk about how beautiful they are!”

Brenda Dickson’s Welcome to my Home, on DVD! ($20.00)

And for those who are hopeless in finding the time or energy to do any more shopping or making things, I have three words for you – Zingerman’s mail order. Their heavenly baked goods are so darn tasty that no one will blame you even if your gift arrives in the new year. Happy holidays, everyone!

Ayako Akazawa
Senior Designer

If you need the perfect little holiday gift in the last few days before the holidays, my vote is for Pictorial Webster’s: A Visual Dictionary of Curiosities, along with the Pictorial Webster’s Wall Cards and Stamp Set. We love Pictorial Webster’s so much that we are happy to offer you a 30% discount. Just use promo code ART09 at checkout until December 31st.

Pictorial Webster’s is a wonderful book full of over 4000 etchings that originally graced the pages of the Webster’s Dictionaries.

Pictorial Webster’s will keep you entertained and enthralled. You’ll be able to find images of acorns and anchors, a coach dog and a crawfish, a Gadwall and a Gazelle, a pigeon and a peccary, and a yak and a yeti.

Earlier this year we announced a giveaway of one of Johnny Carerra’s original fine press editions of the book. We are pleased to announce that Carolyn M. from Chicago won the book, and plans to donate to the collection at the Chicago Public Library! What a nice holiday present for them!

We also created a wonderful poster for the book. If you’d like us to send you a copy, just send your name and mailing address to webmaster@chroniclebooks.com with the subject line PICTORIAL WEBSTER’S. Everyone that writes in gets one (while supplies last)!

Patti Quill
Marketing & Publicity Manager

For the past two weeks, the Chronicle Elves have been hard at work helping you find the best books for everyone on your holiday shopping list. But there are so many things we love that we didn’t have room to include! So today, for our last round-up of recommendations, we decided to give a shout-out to the “non-books” that we publish. Craft Kits, Games, Journals, Decks… these formats may not be traditional books, but they sure do make wonderful gifts!

Today’s special: 30% off your purchase! Use promo code ASKANELF09 at checkout.

*Expires on Monday, 12/21, so be sure to wrap up your shopping this weekend!

Have a holly jolly holiday!
xoxo, The Chronicle Elves

For the DIY-er

Lotta’s Printing Studio
Celebrated designer Lotta Jansdotter has created the ultimate DIY decorating kit filled with stenciling and printing supplies. This see-through box includes carving tools with two different blades, custom stencils drawn by Lotta, stenciling sponges, and a fully illustrated 48-page booklet.

For wine-loving trivia buffs

Wine Wars
Let the battle begin as players answer trivia questions in categories such as Vine to Vino (growing grapes, making wine, and world production), Wine Cellar (selecting, storing, and tasting wine), and Cork Culture (wine people, business, arts and science, and trivia). Perfect for those new to the world of wine, but challenging enough for the devoted oenophile, Wine Wars will have you swirling, sniffing, and sipping your way to vinicultural victory.

For the child at heart

Animals at Work and Play Journal
This charming journal in a new long and narrow flexi format features Japanese artist Junzo Terada’s whimsical creatures at work and play.

For design-savvy travelers

City Walks Architecture: New York
Packed with 25 walking adventures, this unique guide uncovers the Big Apple’s most breathtaking buildings, parks, and monuments! Each card focuses on a specific area and features helpful background information, detailed walking instructions, a full-color map, and stunning photography.