Design Desk

From the Design Desk: Beer Label Love

We just wrapped up SF Beer Week here in the Bay Area, and it’s no secret that at Chronicle Books we love our beer.

As a designer, I’ll admit that I often choose my brews based on a label that catches my eye, and these days there’s no shortage of inspiring packaging coming from breweries around the world.

This package was brewed and designed by Svante Morgan Nilson as a promotional piece. Via FPO.

Letterpressed labels? Yes, please.
Top: Equator Beer.
Bottom: Roscoe’s Fine Ale.

Top: Simple and sweet label from Murray’s Brewing.
Middle Left: Loveland Ale Works.
Middle Right: Love the bottle cap on InHED Beer, designed by Industria High End Design.
Bottom: Nelson Brewing.

Who can resist that little owl? Not me!
Hitachino Nest Beer via We Are So Artsy.

New Zealand’s Mac’s Brewery was rebranded by Shine, whose approach “gave the brand back its distinctive, cheeky personality and irreverent voice.”

Left: Hopworks Belgian Ales designed by Jolby & Friends.
Right: Uinta Brewing Company designed by The Tenfold Collective.

This list wouldn’t be complete without mention of a couple favorite local brews.
Top: Our neighbor 21st Amendment Brewery.
Bottom Left: Anchor Steam.
Bottom Right: Lagunitas Brewery.

…And now I’m thirsty. Good beer and thoughtful design pair so well together, don’t you think?

Anne Kenady
Design Assistant

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