Author Archive

If you’re in the Bay Area be sure to swing by one of these book signings this weekend and meet the great authors behind From Seed to Skillet.

Saturday, January 22nd
4:00 pm
Mrs. Dalloway’s
2904 College Avenue
Berkeley CA

Saturday, January 23rd
3:00 pm-4:00pm
Omnivore Books
3885a Cesar Chavez Street
San Francisco CA

Christina Loff
Lifestyle Publicist

It is always amazing to see how much energy and work goes into a short two-minute video. The long days and hard work definitely paid off for this adorable Handmade Weddings book trailer. The trailer was shot in the Chronicle Books lobby—when you wheel away the bookshelves the space makes for a great blank canvas. Here are some behind the scenes photos from the day of the shoot and the adorable finished project.


Ryan sets up the ‘studio’ space.


Yarn vases from the Handmade Weddings book filled with flowers and waiting for their big moment on screen.


The authors walk on set very, very slowly so the action looks longer in the video.


The authors and Ryan check out the progress.

Big thanks to authors Sabrina and Eunice Moyle and Shana Faust for all their time and energy on this project, Ryan Khavari for his awesome directing, shooting, and editing skills, and Susie Ghahremani for the perfect song by her band Snuggletooth.

Christina Loff
Lifestyle Publicist

Purchase Handmade Weddings.

Check out more Chronicle Craft posts.

This month we released our third sewing book with Amy Butler. This one is called Style Stitches, and it’s packed full of what Amy is best known for—lush photos of her beautiful fabric and her amazing bag patterns. Below Amy talks about her new book, and from where she draws inspiration. Check it out, it’s a lovely video.

Purchase Amy Butler’s Style Stitches.

Check out more Chronicle Craft posts.

Christina Loff
Craft Publicist

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Tonight marks the start of the Creative Inc. book launch parties. If you’re in San Francisco be sure to swing by Candystore Collective, have some treats, and toast the authors with some bubbly! And if you’re in Los Angeles and New York check out the event info below.

Check out more Chronicle Craft posts.

Christina Loff
Craft Publicist

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We are so excited for the launch of Creative Inc., the follow up to our best selling Craft Inc. by Meg Mateo Ilasco. For Creative Inc. Meg teamed up with Joy Cho and this dynamic duo wrote a highly informative book that will no doubt be a must have for freelancers everywhere. Creative Inc. provides all the tools freelancers need to get their business off the ground and make it a success.

This Monday we’re launching the book with a blog tour. Check out the great roster of blogs below and be sure to follow along on the tour!

8/23 Poppy Talk
8/24 Oh Happy Day
8/25 SFGirl By Bay
8/26 Mint
8/27 Wit + Delight
8/28 Cathy of California
8/29 Book By Its Cover
8/30 Not Martha
8/31 Frolic
9/1 Upper Case
9/2 Craft
9/3 Decor8
9/4 Kris Atomic
9/5 Grain Edit

And if you haven’t seen it already look at the adorable video the authors created with the help of Thayer Allyson Gowdy.

The authors will also be hosting events in San Francisco, LA, and NY!

Purchase Creative, Inc.
Check out Meg’s site, mateoilasco.com, and more Chronicle Craft posts.

Christina Loff
Craft Publicist