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Good Food, Great Business

How to Take Your Artisan Food Idea from Concept to Marketplace

By Susie Wyshak


This product has not yet been released. It will be available after December 16, 2014.

6 x 8 in; 224 pp;
2-color images
Paperback
December 2014
ISBN 9781452107080
ISBN10 1452107084

SKU# 9781452107080

$18.95
Usually ships within 2-3 days

Quick Overview

For those ready to follow their foodie dreams (or at least start thinking about it), this book provides the tools to decide if creating a specialty food business is right for you. Whether the goal is selling a single product online or developing a range of gourmet foods for grocery ch
Good Food, Great Business


Description

Good Food, Great Business

For those ready to follow their foodie dreams (or at least start thinking about it), this book provides the tools to decide if creating a specialty food business is right for you. Whether the goal is selling a single product online or developing a range of gourmet foods for grocery chains, this handbook helps hopeful food entrepreneurs become experts in everything from concept and production to sales and marketing. The author uses real-life examples from more than 75 successful individuals and businesses to illustrate the good, the bad, and the ugly of starting a food enterprise, providing links to useful charts and worksheets to simplify the process and keep entrepreneurs organized and focused.

 

More Details

6 x 8 in; 224 pp;
2-color images
Paperback
December 2014
ISBN 9781452107080
ISBN10 1452107084
San Francisco-based Susie Wyshak is a Good Food business strategist, writer, and candy obsessive. Her FoodStarter service helps entrepreneurs optimize their results in business and life.