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How to Set up & Run a Fashion Label: Second Edition

How to Set up & Run a Fashion Label: Second Edition

Laurence King Publishing


By Toby Meadows


$30.00

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No matter how talented you are as a designer, if you
are going to run a successful fashion label you also
need to know about business—from marketing and PR
to manufacturing your collection, and where to fi nd
the money to finance it all.
This new, expanded edition contains information
on e-commerce, sustainability, five new case studies,
and updated images throughout.

More Details

Size: 7 × 9 3 ⁄4 in in;
Pages: 200 pages, 164 color illustrations pp;
Format: Paperback
Publication: September 2012
ISBN: 9781856698931
ISBN10: 1856698939
Toby Meadows is a Director of Three’s Company Creative Consultancy, providing services to the fashion industry, and a Director of the womenswear label Belle & Bunty. He is a fashion business consultant and a visiting lecturer at the London College of Fashion. He writes and delivers, internationally, short courses for professional development within the fashion sector. He also acts as a consultant to the Center for Fashion Enterprise in London, working with the next generation of talented designers.

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