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ABZ

More Alphabets and Other Signs By Julian Rothenstein
and Mel Gooding

8-1/4 x 11-11/16 in; 224 pp ; color illustrations throughout
Paperback
Published in May, 2003
ISBN 0811839818
ISBN13 9780811839815
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$24.95  

ABZ -- Delightfully unpredictable, ABZ is a wonderbook of typography, graphics, and symbols. Julian Rothenstein (creator of our Gift division’s popular Redstone line of cards and calendars) turns his idiosyncratic eye towards eccentric alphabets, emblems, and logos discovered in avant-garde modernist publications and other curious sources. Hundreds of examples of graphic ephemera sit side-by-side in inimitable Redstone fashion, mixing peculiar charm with useful reference in one stunning package. Special features include an amazing alphabet, circa 1926, created from photographs of a dancing woman; original test-types for opticians’ charts; pages from sign artists’ manuals; and coolly elegant designs from fin de siècle French, German, Italian, and Czech journals. Nearly all of this rare and beautiful material is reproduced here for the first time since its original publication. An art book like no other, ABZ is a collection of typographic oddities taken to the next level of appreciation.

Julian Rothenstein is a great gatherer and arranger of aged, amusing, bizarre, and beatiful art and artifacts. Proprietor of Redstone Press of London, he has unleashed many wonderfully weird books, calendars, and notecards on the world at large.

Mel Gooding is an art critic, writer, and curator who has contributed extensively to magazines and newspapers.