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Outside the Box

Outside the Box

Hand-Drawn Packaging from Around the World

By Gail Anderson


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In an age of slick, computer-generated type and Photoshopped perfection, hand-drawn packing is enjoying a global resurgence. As shorthand for something more authentic, homegrown, handmade, or crafted, hand-drawn packaging is found on everything from supermarket eggs to Chipotle drink cups. In this exhaustive and lavishly illustrated survey, organized by four types—DIY, art, craft, and artisanal—Gail Anderson pulls back the curtain on the working processes and inspirations of forty letterers, illustrators, and designers from all around the world through insightful interviews, process sketches, and her infectious love of the medium.

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Format: Paperback
Publication: October 2015
ISBN: 9781616893361
Anderson is a former senior art director at Rolling Stone and partner at Anderson Newton Design.

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