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How to Use Images

Laurence King Publishing

By Lindsey Marshall,and Lester Meachem

8-1/2 x 11 in; 192 pp;
380 color illustrations
Paperback
May 2010
ISBN 9781856696586
ISBN10 1856696588

SKU# 9781856696586

$35.00
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Quick Overview

Fundamental to the study of graphic design is the creative use of images in a design context. This book teaches you how to select and use images for a range of applications, including: magazines and newspapers, posters, booklets, books, leaflets, stationa...
How to Use Images


Description

How to Use Images

Fundamental to the study of graphic design is the creative use of images in a design context. This book teaches you how to select and use images for a range of applications, including: magazines and newspapers, posters, booklets, books, leaflets, stationary, book and CD covers, advertising and promotional material, packaging, point of purchase, web pages, and digital advertisements. It explores methodologies for choosing, placing, combining, manipulating, and montagingimagery and the relationship of image to text, with chapters on:
Selection
Structure and layout
Composition
Communication
Color
Image potential
Production

Using fully illustrated case studies from leading graphic designers and practical exercises, the book provides professional insights and tips into ways of using pictures to maximum effect.

 

More Details

8-1/2 x 11 in; 192 pp;
380 color illustrations
Paperback
May 2010
ISBN 9781856696586
ISBN10 1856696588
Dr Lindsey Marshall pursued a freelance career in graphic design before moving into higher education. She is currently a principal lecturer working in visual communications at the School of Art & Design, University of Wolverhampton.

Lester Meachem has worked as a freelance illustrator/designer for many years. He is Head of Visual Communication at the School of Art & Design, University of Wolverhampton.
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