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Why Shrink-wrap a Cucumber? The Complete Guide to Environmental Packaging

Laurence King Publishing

By Laurel Miller and Stephen Aldridge

7 3 ⁄4 × 9 3 ⁄4 in in; 248 pp, 300 color illustrations pp;
Paperback
September 2012
ISBN 9781856697576
ISBN10 1856697576

SKU# 9781856697576

$40.00
Usually ships within 2-3 days

Quick Overview

Designed for all those involved in the packaging
industry—packaging designers, manufacturers
and retailers—this book provides a comprehensive
illustrated guide to designing environmentally
friendly packaging.
Why Shrink-wrap a Cucumber? The Complete Guide to Environmental Packaging


Description

Why Shrink-wrap a Cucumber? The Complete Guide to Environmental Packaging

Designed for all those involved in the packaging industry—packaging designers, manufacturers and retailers—this book provides a comprehensive illustrated guide to designing environmentally friendly packaging. Containing comprehensive directories of diff erent packaging materials, including their environmental credentials, and of diff erent packaging formats, this book off ers those seeking to answer design briefs with an environmental requirement a comprehensive guide to the possibilities available to them.

• Everything the designer or marketeer needs to know about creating eco-friendly packaging
• Includes case studies, opinions, and advice from well-known industry figures
• Reveals how designers can care for the environment and still produce work that is creative and engaging

 

More Details

7 3 ⁄4 × 9 3 ⁄4 in in; 248 pp, 300 color illustrations pp;
Paperback
September 2012
ISBN 9781856697576
ISBN10 1856697576
Laurel Miller and Stephen Aldridge are Directors of a.m. associates. They have worked with Minale Tattersfi eld and Partners, Conran Associates, Roberts Weaver, Priestman Associates, Newell and Sorrell, and Addison. Laurel runs masterclasses in Packaging Design and Environmental Packaging.