Non-Fiction

For those ready to follow their foodie dreams (or at least start thinking about it) Good Food, Great Business is the place to get organized and decide whether creating a specialty food business is really possible. Whether the goal is selling a single product online or developing a line of gourmet foods to be sold in grocery chains, this working handbook helps readers become food entrepreneurs—from concept to production to sales to marketing. Using real life examples from more than 75 individuals and businesses that have already joined the ranks of successful enterprises, the book walks readers through the good, the bad, and the ugly of starting a food business.

In February 1959, a group of nine experienced hikers in the Russian Ural Mountains died mysteriously on an elevation known as Dead Mountain. Eerie aspects of the incident—unexplained violent injuries, signs that they cut open and fled the tent without proper clothing or shoes, a strange final photograph taken by one of the hikers, and elevated levels of radiation found on some of their clothes—have led to decades of speculation over what really happened. This gripping work of literary nonfiction delves into the mystery through unprecedented access to the hikers’ own journals and photographs, rarely seen government records, dozens of interviews, and the author’s retracing of the hikers’ fateful journey in the Russian winter. A fascinating portrait of the young hikers in the Soviet era, and a skillful interweaving of the hikers narrative, the investigators’ efforts, and the author’s investigations, here for the first time is the real story of what happened that night on Dead Mountain.

Right in the heart of one of the nation’s most densely populated urban areas sits an idyllic realm of graceful meadows, dense woods, placid lakes, and fresh air. Brooklyn’s 585-acre Prospect Park offers a rural refuge to thousands of visitors every day.

Verlyn Klinkenborg’s regular column, The Rural Life, is one of the most read and beloved in the New York Times. Since 1997, he has written eloquently on every aspect, large and small, of life on his upstate New York farm, including his animals, the weather and landscape, and the trials and rewards of physical labor, as well as broader issues about agriculture and land use behind farming today.

In this deft recasting of the Renaissance story, Margaret L. King weaves together the many strands that made up this complex cultural movement. By marrying the best of earlier scholarship with more recent research, King shows how Renaissance history is today as much about the study of power, wealth, gender, class, honour, shame, ritual, and other categories of investigation as the literary and artistic achievements of a uniquely urban society that spread from Italy to the rest of Europe.

The World Series is the biggest stage in baseball, and World Series Champions gives young readers a ticket to the 'Fall Classic'! This series—the latest in Creative Education's tradition of stellar sports publishing—celebrates the highlights and stars of 16 Major League Baseball teams that have batted, slid, and thrown their way to championship glory. The text simply but efficiently narrates each team's history, while exciting photos of historical and contemporary greats help introduce baseball immortals.

From James Beard Award-winning writer Elissa Altman comes a story that marries wit to warmth, and flavor to passion. Born and raised in New York to a food-phobic mother and food-fanatical father, Elissa was trained early on that fancy is always best. After a childhood spent dining everywhere from Le Pavillion to La Grenouille, she devoted her life to all things gastronomical, from the rare game birds she served at elaborate dinner parties in an apartment so tiny that guests couldn't turn around to the eight timbale molds she bought while working at Dean & DeLuca, just so she could make tall food.

Amazon.com. Facebook. FedEx. CNN. They are names recognized around the world today, but just how did these companies grow into global giants? Built for Success now spotlights 16 flourishing corporations and introduces the leaders who guided them to prominence. Each title surveys the featured company’s complete history, examining its triumphs and failures, products and innovations, and the impact it has had on the lives of people around the globe.

Amazon.com. Facebook. FedEx. CNN. They are names recognized around the world today, but just how did these companies grow into global giants? Built for Success now spotlights 16 flourishing corporations and introduces the leaders who guided them to prominence. Each title surveys the featured company’s complete history, examining its triumphs and failures, products and innovations, and the impact it has had on the lives of people around the globe.

Amazon.com. Facebook. FedEx. CNN. They are names recognized around the world today, but just how did these companies grow into global giants? Built for Success now spotlights 16 flourishing corporations and introduces the leaders who guided them to prominence. Each title surveys the featured company’s complete history, examining its triumphs and failures, products and innovations, and the impact it has had on the lives of people around the globe.

Amazon.com. Facebook. FedEx. CNN. They are names recognized around the world today, but just how did these companies grow into global giants? Built for Success now spotlights 16 flourishing corporations and introduces the leaders who guided them to prominence. Each title surveys the featured company’s complete history, examining its triumphs and failures, products and innovations, and the impact it has had on the lives of people around the globe.

According to the Kauffman Index of Entrepreneurial Activity, more than 565,000 new businesses were created in 2010 in the United States alone—each one of them hoping to strike gold. The Startup Playbook will help them succeed.

A creative renaissance blooms in Brooklyn. At its heart is a thriving community of artisans producing a remarkable variety of handmade goods. In Brooklyn Makers, photographer Jennifer Causey captures the spirit of this homegrown movement by documenting thirty of the borough’s most celebrated craftsmen.

Bestselling writer Jane Heller thought she’d found her dream man—until he turned out to be a “frequent flier,” the term doctors and nurses use to refer to patients who land in the E.R. more often than the average person goes to Starbucks.

Writing copy is oft en assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. With insightful interviews from leading copywriters, as well as illustrated case studies of major brands, this new, expanded edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retailing, catalogs, company magazines, and internal communications.

In the decade of the Beatles and the moon landing, cybernetics and megacities, an ambitious group of young British architects burst on the scene with a bold manifesto for urban building. The Archigram group pioneered a playful brand of architecture that was visionary, utopian, and grounded in social need. Through a provocative series of publications and exhibitions, the avant-garde cooperative challenged an architectural establishment they felt had become reactionary and self-serving.

It is said that the history of modern architecture can be observed through the evolution of the single-family home. Over generations, each has hoped to improve on the last, rethinking and reinventing this seemingly simple building type.

In this riveting chronicle, which accompanies a documentary to be broadcast on PBS in the fall, Dayton Duncan and Ken Burns capture the profound drama of the American Dust Bowl of the 1930s.

Designed for all those involved in the packaging industry—packaging designers, manufacturers and retailers—this book provides a comprehensive illustrated guide to designing environmentally friendly packaging.

The work of Japanese architect Toyo Ito explores the dynamic relationship between buildings and their environments. His principal focus is on developing an architecture free of the grid system, which he believes homogenizes people and their lives. Toyo Ito: Force of Nature documents the architect’s 2009 Kassler lecture at Princeton University School of Architecture.

All of us struggle at one time or another with creative block. Always striking at the worst moment, it can leave you feeling completely paralyzed. Take solace in knowing that you are not alone. It happens to everyone and is actually an inevitable part of the creative process. Breakthrough! is a lively compilation of strategies for combating creative block offered by a who’s who of leading graphic designers, typographers, cartoonists, photographers, illustrators, musicians, writers, and other creative professionals.

No matter how talented you are as a designer, if you are going to run a successful fashion label you also need to know about business—from marketing and PR to manufacturing your collection, and where to fi nd the money to finance it all.

Recycled Home features 50 stylish craft projects for the home, using discarded or repurposed materials. Step-by- step illustrations guide you through each project, and no special skills are needed. From quick fixes taking half an hour to a patchwork throw to spend a weekend on, you’ll find something to inspire you. Update your home creatively and economically with flair and style. Recycled Home will appeal to those interested in interiors, textiles, craft , gardening, and sustainability.

F*ck! Everyone has that moment—the realization that adulthood has arrived, like a runaway train, and there’s no getting out of its way. In attempt to express the contradictions and anxieties that come with being over-educated, minimally employed, mostly single, and on your own, Emma Koenig turned to the blogosphere. In this collection of her most popular posts from her blog of the same name (along with over 50% new material) Emma harnesses the power of illustrations, graphs, checklists, and flowcharts to explore this twenty-something life.

The New York Times Magazine’s original “Ethicist” Randy Cohen helps readers locate their own internal ethical compasses as he delivers answers to life’s most challenging dilemmas—timeless and contemporary alike.

The Amazing Story Generator creates thousands of different story prompts! This flipbook for writers and other creative types allows users to randomly combine three different elements to generate a unique story idea.

This book evokes the art of fifteenth- and sixteenthcentury Northern Europe in all its richness and splendor. The works of Van Eyck, Bosch, Bruegel, Dürer, and other masters are considered within the larger context of a changing society in which church and state, Protestant and Catholic, man and woman, artist and patron, independent mercantile city and noble chivalric court all played a part.

IF CARS COULD TALK examines urban environments, how they are born, change, and die, and offers fresh approaches to unlocking our cities’ great potential. More than half of the world’s population lives in a city and that number stands to increase. Crafted with the tools gleaned during the author’s 40 years of working as an urban designer around the world, Fain’s message could not be more timely.

Citizens of No Place is a collection of short stories on architecture and urbanism, graphically represented using manga-style storyboards.

This book documents in pictures the most exciting and diverse period in fashion: from 1900 to today, and covering high society, uniforms, sportswear, streetwear, and couture. It will appeal to everyone with an interest in fashion as well as students. The last century bore witness to the transformation of women’s fashion.

BMX bikes are iconic. There’s something about them that appeals to kids, adults, cyclists, and more often than not those involved in visual creativity. And of course BMX has just become an Olympic sport. The Best BMX Bikes of All Time is the most in-depth exploration of the world of BMX bikes through their riders, and the culture that surrounds them.