Art + Design

A Florence Broadhurst Moment

We’re currently enjoying a fabulous Florence Broadhurst moment, thanks to the tastemakers at Kate Spade who have chosen the iconic wallpaper designer to kick off their Year of Pattern campaign.

Broadhurst’s Japanese Floral is Kate Spade’s favorite print of the season; they’ve used the feminine but graphic floral in black and white on slingbacks and sneaks, a scarf, a few frocks and tops, several bags, a traveling bus turned pop-up shop, and the walls of a studio for their Spring 2012 campaign photoshoot.

For those of you who don’t already love Broadhurst, here’s a sneak peek inside our illustrated biography of her life. I highly recommend it—if you love pattern design, trust me, you want this book on your shelf (or more likely out on your coffee table). Dear Florence is a fascinating character in the history of pattern design and her story, which tragically ends with a mysteriously unsolved murder, is such a page turner. Enjoy!

Kate Woodrow

Purchase: Florence Broadhurst: Her Secret & Extraordinary Lives.

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